Avoid the pitfalls of Blowing Budgets, Annoying Customers, and Creeping Features by Getting Your Story Straight before you scale.
Most startups do a great job of building an MVP and getting some initial traction.
Most startups do a great job of building an MVP and getting some initial traction. The challenge is always how to Go To Market so you can achieve scale.
This Go to Market phase is where the vast majority of startups waste money, build the wrong features, and ultimately annoy the customers they have with muddled messaging.
The combination of all those three challenges results in them failing to scale or worst, going out of business. That’s why we created The Story Funnel to help you get your story straight so you scale the right story for your brand.
Building a brand and a company is a complex process of trial and error, with a lot more error than most like. That’s why it’s important to figure out what’s the right product, message, and story to scale.
The sooner you can figure that out, the faster you can grow your business. Don’t waste money on ads or content that’s not part of your brand’s story. Find your story right now for free using the Story Funnel and our Brand Story Guide
Building a brand and a company is a complex process of trial and error, with a lot more error than most like. That’s why it’s important to figure out what’s the right product, message, and story to scale.
Building a brand and a company is a complex process of trial and error, with a lot more error than most like. That’s why it’s important to figure out what’s the right product, message, and story to scale.
Building a brand and a company is a complex process of trial and error, with a lot more error than most like. That’s why it’s important to figure out what’s the right product, message, and story to scale.
Building a brand and a company is a complex process of trial and error, with a lot more error than most like. That’s why it’s important to figure out what’s the right product, message, and story to scale.
Too often, development priorities are either not well defined or selected because of bug reports or what the team thinks is important. While both of those things are important, it’s really the feedback from customers and the challenges they face that should take priority.
With the Story Funnel’s Product Market Fit survey process, you can know what customers are thinking and also when you should fill the rocket with fuel.
We’re still working on automating the Product Market Fit process but if you sign up to create a Brand Story Guide, we’ll let you know the process we have used to help companies know when they have Product Market Fit and when they don’t.
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We give you simple tools and templates so that anyone can create copy that rings true for their brand’s voice.
We share awesome case studies with practical advice about storytelling, based on the fundamentals of storytelling that have been around for thousands of years.
We offer short courses filled with stories about successful launches and step-by-step ways to scale your business as well using storytelling.
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The first step in telling a great story is getting your story straight by building what we call a Brand Story Guide, which answers the marketer’s 6 core questions.
The first three of which you can do for free.
Fundamental to a great story is figuring out how to be consistent across your entire brand from hooking prospects, building customers, and paying off advocates.
This starts by answering the following three questions:
You can get answers to these three questions for free by signing up below. We’ll set up a survey for you and your team along with instructions on how to send it out.
Once we get the data, we’ll then create and send you a custom Brand Story Guide. This is the first step in aligning your team and scaling your brand.
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